The 42nd ASEAN Summit will be held in Labuan Bajo, West Manggarai, East Nusa Tenggara, famously known for its breathtaking natural panorama. The main event will be held between the 9th-11th of May 2023.
The ASEAN Summit is a gathering of leaders from the ten member states of the Association of Southeast Asian Nations (ASEAN) which is held annually to discuss various regional and global issues. This summit is the highest policy-making body of the Southeast Asian nations and aims to promote regional cooperation and integration, economic growth, and peace and stability in the region.
The first ASEAN Summit was held in November 1976 in Bali, Indonesia. Since then, ASEAN summits have been held every year, with each member country taking turns to host the event. In 2023, Indonesia will host the ASEAN Summit for the fifth time, with Labuan Bajo being the venue for this prestigious event.
A meeting between the delegates of ASEAN countries.
Photo by ASEAN 2023
Minister of Tourism and Creative Economy (Menparekraf), Sandiaga Uno, stated that there are 38 hotels, ranging from 5-star to 3-star accommodations, with a total capacity of over 1,500 rooms. Additionally, there are various types of lodging, including homestays, boarding houses, and rental homes, which are becoming increasingly popular among domestic tourists.
Sandiaga Uno also mentioned that Live on Board (LOB) accommodations or floating hotels are available as an alternative. There are 26 ships available that can accommodate up to 4,200 people, ranging from traditional Pinisi ships to other tourist ships.
The unique Phinisi ship will be converted as additional lodgings following the high demand.
Photo by Travel Indonesia
The organizer has prepared 20 recommended restaurants and cafes as culinary destinations as well as 40 curated local MSMEs.
Labuan Bajo's Komodo Airport has prepared 7 packing stands, 4 narrow-body aircraft, and 2 propeller aircraft, with a passenger terminal area of 14,000 sqm and a capacity of 1.1 million passengers. Garuda Indonesia Airlines offer daily flights, with support from Sultan Hasanuddin Airport Makassar, I Gusti Ngurah Rai Airport Bali, and El Tari Airport Kupang.
Labuan Bajo is known for its sunsets and Komodo dragons, with tourist sites and destinations prepared for the 42nd ASEAN Summit. Pedestrian-friendly areas along Soekarno-Hatta Street, the waterfront, and Puncak Waringin cover a 4km route. A Street Carnival People's Party, culinary bazaar, music, and cultural performances will attract 3,000 visitors.
Pink Beach in Labuan Bajo.
Photo by Afif Ramdhasuna on Unsplash
The visit of 11 ASEAN Heads of State will bring 550 delegates. In addition, there are also committees and officers from related Ministries or Institutions as many as 300-500 people, plus a security force of 1,300 people. These numbers alone will be estimated to bring great economic impacts to the Labuan Bajo locals.
It is estimated that around 5 trillion IDR will circulate during the ASEAN Summit. The locals have already experienced a direct benefit from this event, as the accommodations in the area are fully booked in anticipation of the Summit.
The stunning lagoon in Padar Island of Labuan Bajo.
Photo by Travel Indonesia
To accommodate the influx of tourists, locals are making use of their homes and traditional Phinisi ships as lodgings during the summit. Some even stay with their relatives to make their homes available for rental to tourists.
112 Labuan Bajo MSMEs have been trained in digital and tourism village marketing by the government and Bank Indonesia. Infrastructure development like Waterfront Marina, Tana Mori, and Puncak Waringin by the private sector also contributes to local tourism. This development will not only benefit the 2023 ASEAN Summit but also improve Labuan Bajo's tourism ecosystem in the long term.
This Summit will be a momentum to strengthen tourism and MSMEs in Labuan Bajo as one of Indonesia's 5 Super Priority Tourism Destinations.
Overall, the 2023 ASEAN Summit in Labuan Bajo is expected to provide significant benefits to the tourism industry, particularly for the local community. As a government priority for tourism development, Labuan Bajo is expected to experience significant growth in the future, including in the accommodation and rental sectors.
With the anticipated growth in Labuan Bajo's tourism industry, now is an excellent time to explore investment opportunities in the area. Explore our curated properties in Labuan Bajo which offer excellent potential for investment.