The Bali property market in 2024 exhibited solid activity across various segments, with notable patterns in pricing, supply, and buyer preferences. With a median sold price of $299K and 12,910 properties listed for sale, sellers faced both opportunity and competition. This report provides essential insights for property owners to refine their sales strategies based on comprehensive annual data.
The total number of available properties throughout Bali in 2024 was 12,910. The median sold price settled at $299K, and the average price per square meter was $2,096. Lease terms averaged 27 years, reflecting strong mid-range interest among buyers seeking secure yet flexible ownership structures.
Three-bedroom properties were the most sold in 2024, with 1,283 units, followed closely by two-bedroom (1,277) and one-bedroom (1,122) units. Sales volume declined significantly for larger homes, with only 317 five-bedroom and 101 six-bedroom units sold. This indicates a clear preference for compact, mid-size homes suited for families and holiday rentals.
Supply patterns echoed buyer demand, with leasehold properties dominating the market. Among leasehold listings, two-bedroom homes led with 5,383 units, followed by three-bedroom (5,067) and one-bedroom (3,736) homes. Freehold supply remained lower, particularly for smaller properties, suggesting that buyers seeking freehold titles leaned toward more upscale or larger properties.
The $2,096 average price per SQM and 27-year average lease term reflect a relatively balanced market. While prices remained stable, the moderate lease length provides flexibility for both foreign and domestic buyers looking for investment potential or secondary residences.
- Focus on pricing strategies in the $250K–$300K range, where buyer demand is strongest.
- Highlight the versatility of 2- and 3-bedroom properties, the most popular among buyers.
- Consider promoting leasehold listings with competitive lease terms as a strategic alternative to higher-priced freehold properties.
- Emphasize property readiness and amenities, especially in competitive segments such as 2- and 3-bedroom homes.
- Use data on supply gaps (e.g., in 5–6 bedroom freehold homes) to position niche properties attractively.
The 2024 Bali property sales market remained resilient, driven by stable pricing and concentrated demand for 1–3 bedroom homes. By aligning with buyer preferences and optimizing property presentation, owners can better compete in a saturated yet opportunity-rich market. These insights provide a foundation for more informed, effective selling strategies in 2025.
The Bali rental market in 2024 showcased a strong performance, marked by seasonal demand patterns and shifting occupancy trends. With over 58,000 active rental properties, the island remained a top destination for both short- and long-term stays. This report provides an in-depth analysis of pricing, occupancy, supply, and property types to guide property owners in optimizing rental returns.
In 2024, Bali hosted 58,123 rental properties. The average daily rental rate was $280, supported by consistent demand throughout the year. Villas dominated the market, accounting for 71.8% of all listings, followed by guest houses (22.9%) and apartments (5.3%).
Monthly rental revenue fluctuated significantly across the year, reflecting typical seasonal tourism patterns. Revenue peaked in August at $3,086 and hit its lowest point in December at $1,685. High-earning months included July ($2,908), September ($2,763), and June ($2,685).
Occupancy rates also followed a seasonal curve, starting at 40.2% in January and peaking at 62.7% in July. The second half of the year generally performed better, with sustained occupancy above 50% from May through October. December ended on a high note with 56.2%, suggesting growing interest in holiday-season rentals.
Villas remained the preferred accommodation, representing nearly three-quarters of the market. This trend reflects Bali’s appeal to travelers seeking privacy and luxury. Guest houses and apartments served as more budget-conscious options.
Only 10.1% of properties were professionally managed in 2024, with the vast majority (89.9%) run by individual hosts. Professional management could represent an untapped opportunity for increased occupancy and streamlined operations, especially in the off-peak months.
Rental supply was highest in 1- to 3-bedroom properties. One-bedroom units led with 22.2K listings, followed by 2-bedroom (13.5K) and 3-bedroom (11.5K). Larger homes (5-6 bedrooms) were scarce, accounting for only 5.4K listings combined, indicating potential in catering to group or family travel.
- Capitalize on peak months (June–September) by adjusting rates to reflect demand.
- Consider professional property management to increase booking rates and operational efficiency.
- Promote longer stays during shoulder seasons with attractive discounts.
- Diversify amenities and focus on digital marketing to stand out in the competitive villa segment.
The 2024 rental market data affirms Bali’s resilient appeal and strong performance during peak periods. For property owners, the key to success lies in understanding seasonal trends, optimizing management strategies, and catering to traveler preferences. With data-driven decisions, 2025 offers a promising opportunity to enhance rental profitability across the island.
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Established in 2009, Bali Home Immo is the first real estate agency in Canggu with more than 7000 Bali properties listed in its database. Bali Home Immo (PT. Bali Properti Kontruksi) is a licensed property agency (SIUP-P4 certified) located in Bali, Indonesia and have been successfully operating as a trustworthy and reputable real estate agency with more than 13 years of experience. Long-standing partnerships and a committed, dedicated team are the driving force behind the work that takes place every day at Bali Home Immo.
As a member of the Real Estate Broker Association of Indonesia (AREBI), Bali Home Immo Property offers luxury real estate across the region to a local and international client base. Catering to a wide range of property requests, the team will ensure they can find a property, land or residential listing, to match each client’s personal requirements.
We have curated a wide selection of properties ranging from the land for sale, villas for sale and rent, as well as commercial space rental in Bali's most in-demand areas including Canggu, Seminyak, Pererenan, Umalas, and Uluwatu. Not only Bali, but our connection also reaches other popular destinations in Indonesia including Gili Islands, Lombok, Labuan Bajo, and more.
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